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Building Your Audience with Live Video by Casey Zeman
Casey Zeman will teach you everything you need to know about creating, producing, and promoting online video events and webinars. In this course, you will learn about the different equipment you can use to shoot your webinar, from your laptop all the way up to a professional production camera, audio, and lighting setup. Casey covers ways to use webinars to build leads, generate sales, and convert your community of live-streamers into paying customers.
Highly recommended by CreativeLive. Learn more here:
Market, Launch and Sell Your Next Big Thing by Tara Gentile
Learn how to use email and social media in a smart, strategic way that will grow a devoted audience of happy, buying customers. In this course you’ll learn about creating content that draws the right client to your brand before worrying about which marketing tool is appropriate. You’ll also learn how to sell in a way that feels authentic to you and to your unique offering. You’ll harness the power of direct email marketing to make and sustain connections with the clients who’ll grow your brand. Big thumbs UP by CreativeLive! Learn more here:
Branding Strategies to Grow Your Business by Jasmin Star
Get ready to feel genuinely excited again about your business and build momentum by learning:
Identification of your brand voice. Website, social media, and design alignment. Effective copy strategies. Basic principles of website design for optimal results.Too often the instinct to grow your business is to be like everyone else, but the truth is you need to stand out to be successful. Gain clarity, encouragement, and confidence in this class to increase sales, visibility, and exposure. Highly recommended by CreativeLive. Learn more here:
Blueprint for a Standout Podcast by Julie Shapiro
An introduction to the world of podcasting. if you really want your podcast to be heard, you need to first get the lay of the land. Julie will give you valuable insight and outline the key elements of building a successful show. She’ll talk about where to get helpful resources, and what it takes find your audience. Learn how to develop your initial idea and bring focus to your topic. Discover resources and communities to support your efforts. Find and develop your unique voice. Establish a manageable workflow. Secure revenue and maintain a publishing schedule. Stand out from the pack and build your audience. Thumbs up by CreativeLive! Learn more here:
Double Your Followers with Creative Marketing by April Bowles-Olin
You’ll learn: The psychology of marketing. How to double your blog readership. Strategies for increasing your newsletter subscribers. The ins and outs of email marketing. How Instagram can grow your business. The basics behind Twitter, Facebook marketing and so much more!
Double your Followers with Creative Marketing will transform any creative entrepreneur from marketing amateur to marketing master. Highly recommended by CreativeLive. Learn more here:
Smart PR for Artists and Entrepreneurs by Ryan Holiday
Get the right kind of attention. Getting free media attention is a powerful and often misunderstood communication tool. Join media strategist and best selling author Ryan Holiday for his course on how to create smart, savvy and provocative PR campaigns. Ryan’s course will teach you how to get the right kind of attention, without paying for it. Take your business to the next level with proven strategies and techniques. Highly recommended by CreativeLive. Learn more here:
Master Video Marketing for Your Business by Lou Bortone
Join video marketing expert Lou Bortone for a course that will cover everything you need to know about using video to grow your business. In this course, you’ll learn the basics of easy, seamless video production, and how to create video that’s reflects your brand and resonates with your audience without requiring advanced gear. You’ll also learn the most effective ways to distribute and share videos online and how to convert views into customers and fans. Highly recommended by CreativeLive. Learn more here:
Building Your Brand by Porter Gale
Every successful business needs to have a clear brand message.This class condenses 20 years of knowledge in creative development, social media, email marketing and PR and delivers it all in concise, easy to follow steps. During this class, Porter will discuss: Naming your company, Creating a corporate culture, Multi-channel marketing and more! You’ll learn how the pros build a brand through interviews, case histories, resource lists, and how-to tips. Thumbs up by CreativeLive! Learn more here:
Your Amazing Marketing Course Here!
Take a giant step up in your business career and start teaching online courses to business owners and entrepreneurs! Earn extra income or your primary income by writing and creating courses that show your passion and expertise. You can create courses from anywhere on your laptop or desktop computer, and make an impact in the business world. Learn more about what BusinessAcademy.com has to offer you.
No-Nonsense Publicity by Andreea Ayers
Join entrepreneur Andreea Ayers for a three-day course that will teach you how to handle your publicity like a pro. Andreea will guide you through her easy-to-implement seven step process for successfully presenting your company to the world — without spending thousands of dollars or hiring a publicist. You’ll define and craft the story of your brand, so you’re able to share it with the media. You’ll learn how to build press connections and reach out to bloggers and editors. Andreea will cover PR tactics that can be applied to both product- and service-oriented businesses. You’ll explore pitching, writing strong subject lines, running product giveaways with bloggers, and getting your products into the hands of celebrities. You’ll also build strategies for positioning yourself as an industry expert. Thumbs up by CreativeLive. Learn more here:
Duct Tape Marketing by John Jantsch
Join consultant and bestselling author of Duct Tape Marketing John Jantsch to learn how to create an easy-to-follow marketing blueprint tailored to your small business’s needs. This three-day course takes the mystery and guesswork out of connecting to clients, translating leads into sales, and communicating the value of your company. Many business owners lack the resources and skills required to build a marketing plan that makes their business stand out in the crowd.
John will cover building a marketing system, creating a framework for company growth, and building your company’s online presence. From spotting ideal clients to using social media strategically to gauging the effectiveness of your marketing choices, this course will give you the tools you need to feel confident implementing a marketing plan unique to your company’s needs and goals. Highly recommended by CreativeLive. Learn more here:
Launch a Profitable Digital Marketing Plan by Ryan Deiss
Conquer the complexities of digital marketing. This class utilizes a simple, scalable, eight-step framework to help you attract new leads from scratch and then convert them to high-value customers. You'll have a complete plan for transforming strangers into rabid buyers and raving superfans. You'll learn how to: perfect your messaging and positioning so even cold prospects instantly understand your value proposition, leverage consumer-based social channels to drive fresh, targeted leads, craft a "perfect offer” that delivers the right message to the right person at the right moment, execute and scale your growth plan, lower acquisition costs through digital channels and more. Highly recommended. Learn more here:
Personal Branding for Creative Professionals by Dorie Clark
Positioning is a fundamental business practice that individuals looking to advance their own careers can apply to their small business. Learn how to position yourself in this introductory course to the must-have personal branding skills. You'll learn the skills you need to build an online and offline brand, presence, and portfolio. You’ll learn exactly how to convey the message you want others to hear about your style and your work. Dorie Clark will teach you how to make the most of interviews, introductions, webinars, and more. You’ll learn how to use your connections to nurture and grow your brand. Big thumbs up by CreativeLive. Learn more here:
Effective Email and Newsletter Marketing by Jeff Goins
Get ready to implement an email marketing plan that both meets your company’s unique needs and grows your business. Join marketing expert Jeff Goins for an introduction to everything you need to know about starting an email newsletter, building your mailing list, and effectively market your product or service to that list. This course will cover everything you need to know to integrate a thriving email marketing plan into your business. You’ll learn which email services and tools will help you attract the right customer base. Highly recommended by CreativeLive. Learn more here:
Create a Marketing Plan and Grow Your Standout Business by Tara Gentile
Get proactive. The first essential piece is a plan ... to help you be productive, efficient, and decisive. Bring focus and clarity to the whole way your business operates. The second essential piece is a solid messaging foundation. The difference between your campaigns and the ones that really, truly pay off isn’t ad spend, hot new trends, or expertise—it’s a message that connects with exactly the right people. Join bestselling Money & Life instructor Tara Gentile for a 2-day class on creating the marketing foundation and plan you need to grow your standout business. You will be able to: build a year-long marketing calendar, quickly and confidently prepare an effective marketing message for a product or service using a foundational set of building blocks that turn so-so campaigns into money-makers and more. Big thumbs up by CreativeLive!
Learn more here:
How to Create Marketing Materials for Small Business by Erica Gamet
Print will never be dead, because every business needs printed marketing materials. From business cards to brochures and everything in between, this class will guide you through the creation of a suite of marketing materials to elevate your game by elevating your name.
You'll learn: design of a business card, postcard, one sheet, flyer, and brochure, design basics for print, such as file types, color and resolution, creating a cohesive look and feel for your materials that fits your style, getting things printed: on demand services and other options. Thumbs up by CreativeLive. Learn more here:
Sales, Sales, Sales: Why People Buy by Tamara Lackey
This course covers the nuts and bolts of achieving great sales but goes far beyond, with the intention of priming you to consistently sell your work for what it's truly worth - and to create even better relationships with clients who will appreciate a better experience. If you own your own small business, you are in a 100% sales commission job. Tamara will show you exactly how she maintains a consistently high sales average in multiple genres, sharing how to conquer fear of criticism and self-doubt and she will showcase what works, what doesn't, and how you may be killing your sales! Thumbs up by CreativeLive. Learn more here:
Simple PR: Pitch Yourself (Your Product) by Brigitte Lyons
Building a presence as a thought leader and influencer is a powerful way to attract clients. An appearance in publications and programs your target demographic likes and trusts is an ideal way to build your audience. Veteran PR expert Brigitte Lyons will help you develop a framework for establishing expert authority and getting covered by the press. You’ll get insights on developing your voice and “expert” bio and how to tie those efforts back to your business. Brigitte will detail the range of opportunities available – podcasts, webinars, media interviews, etc. – and help you tailor a pitch for each of them. Get her Bundle! Thumbs up by CreativeLive. Learn more here:
Become a Working Artist by Lisa Congdon
A Grown Up's Guide to Selling Your Art! You'll find out exactly what it takes to break into the art world and reach new, diverse audiences. Lisa will show you how to: identify the characteristics that make your style unique, map out the vision and goals that will drive your artistic career, navigate the fine art market and break in to it, land and negotiate art licensing deals and develop effective techniques for promoting your work. Lisa will show you it is a reality to make money making art. Very highly recommended by CreativeLive. Learn more here:
Branding 101: The Complete Toolkit by Danielle McWaters
What does it take to create a successful brand? A strong, clear message and visual consistency is what builds trust, and this course will help you define this. Danielle runs her own successful design studio, specializing in branding. She’ll guide you through the process of branding your business from start to finish, including how to: establish a point of view through tone, messaging and voice, define your vision, core values and how you create a visual style guide. This class will teach you how to effectively articulate and communicate your brand to your audience visually, creating cohesion through every touch-point. Thumbs up by CreativeLive. Learn more here:
A Brand Called YOU! by Debbie Millman
Debbie Millman is one of the most influential design minds of our time; an author, educator, brand strategist, and founder and host of the acclaimed podcast Design Matters. You'll learn how to: create a meaningful philosophy that will guide your career, present yourself in meetings and interviews, network and standout from your competition, find discipline in your approach to work and sell yourself with more confidence. Highly recommended by CreativeLive. Learn more here:
Create an Effective Wholesale Catalog by Katie Hunt
Get the Bundle. Katie also has a course for marketing to retailers. An effective product catalog is a must-have tool in the arsenal of any business with a wholesale arm. This class will guide you through each step of creating catalog that helps you and your business appear more polished and professional. Katie will introduce you to the process of creating a compelling wholesale catalog. You’ll learn about: leveraging dynamic product photos – even when a professional photographer is out of reach, organizing your catalog to increase sales, stretching the life of your catalog, strategies for cost-effective production and printing. Highly recommended by CreativeLive. Learn more here:
Secrets of Selling at Craft Fairs: How to Get In, Make Sales, and Grow Your Business by Nicole Stevenson
Nicole has been a vendor at over 300 craft shows and produced over 40 – in this class she'll help crafters make informed, strategic decisions about where to invest their time and effort. You’ll learn how to: find and apply to the right show, develop your “look” using basic branding, prepare for shows with products, checklists, staff, and a pitch merchandise and display products for maximum effect and deal with pricing, permits, and taxes.
Nicole will offer insights on troubleshooting common challenges so you aren’t left in the lurch without the equipment or information you need to do a great job. You’ll also learn strategies for keeping in touch with customers and building relationships with event producers that last long after the show ends. Big Thumbs UP with CreativeLive. Learn more:
"Contest Rules" Run Great Promotions by Mei Pak
Great ways to grow your audience! Promotional events are a great way to grow an audience, but if you want them to build your business it is essential you do them right. Mei will show you how to: match your content to your goals, pick the ideal giveaway prize, collaborate with other businesses to increase entries, select the apps and tools that work best and efficiently manage giveaways. New by CreativeLive. Learn more here: